The Janina Neumann Design Story
In 2023, Janina completed the 'Online Social Value & SROI Accredited Practitioner Training' with Social Value UK and became a Social Value International Level 1 Associate Practitioner.
Hello, Hallo, Bonjour, Salam.
I speak German and English at a bilingual level, and I am learning Farsi and French. I was born in Germany but have spent most of my life in the UK.
I am an interdisciplinary brand and communications specialist. I help clients build their brands across cultures by communicating and marketing more effectively.
— Over 7 years experience working in communications, marketing, and brand management.
— Experienced in working across a broad range of channels, including printed media, social media, email marketing, and web.
— Experienced in interpreting complex information, adapting the content to suit the audience's needs, and delivering the content in a compelling manner.
— Experienced in reporting on and evaluating communications or marketing activity.
— Experienced in presenting marketing concepts for feedback at board meetings and community stakeholder meetings.
— Experienced in working with multinational teams across different cultures and languages.
— Experienced in briefing and coordinating work with external providers such as photographers, printers, and media outlets to deliver marketing collateral on time and on budget.
— Bilingual in German and English, enabling me to communicate and market your brand effectively in different markets.
— Proficient at using the Adobe Creative Cloud Suite, Canva, Mailchimp, Brevo, and WordPress.
— Creating unique brand identities, developing, and maximising the awareness of compelling brand concepts.
— Planning and implementing social media campaigns to engage the target audience, share updates, and promote events.
— Producing engaging content for different marketing channels, including websites, blog posts, social media, and newsletters, in line with objectives.
— Researching and writing short- and long-form content to promote a brand's key messages.
— Conducting a social-return-on-investment analysis and creating a beautifully designed report to showcase the social impact.
Over the years, I have built a great team of copywriters, developers, illustrators, social value practitioners, and translators. So no matter what your project is, I am able to build the right team to help you achieve your goals.
Values and giving back
Co-leader of the SIETAR UK's Refugees and Persons Who Seek Asylum Project
Janina is delighted to share her expertise in intercultural competence and communication by delivering training to volunteers, who work with refugees and persons who seek asylum. In addition, John Twitchin and Janina have published a guide on communicating with Farsi speakers (page 32).