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JND helps organisations build stronger brands, measure their social value and communicate their impact.

Janina Neumann

I help organisations make sense of complex ideas, different perspectives and the social value they create.

As a bilingual German/English graphic designer and social value practitioner, I combine design thinking with social value principles and cross-cultural insight to help organisations communicate their purpose, demonstrate their impact, and connect with diverse audiences.

Memberships

Member

Strategy. Evidence. Communication.

01 — BRAND STRATEGY

Get clarity about who you are and what you offer

Your brand strategy gives you clarity about who you are, what you offer and what makes you distinctive. It brings your positioning, messaging and visual identity together so your brand reflects the organisation and creates consistency across everything you communicate.

02 — SOCIAL VALUE

Measure and understand the social value you create.

You know what you deliver, but do you know what changes as a result — and what matters most to the people experiencing that change? Using Social Value International principles, I help you gather and analyse evidence and stakeholder insight to understand your social value and impact. The aim isn't simply to produce a report. The insight can help you understand what is working, identify opportunities for improvement and make better decisions about your services, programmes, training and future delivery.

03 — IMPACT COMMUNICATION

Make your value and impact understood.

Having a strong brand and impact data is only part of the process. The people who need to understand your work — funders, commissioners, partners, customers, communities or internal teams — need to be able to make sense of it too.

I turn complex information, evidence and stories into clear, engaging communication through impact reports, presentations, campaigns, digital content and other visual assets. My cross-cultural experience also helps organisations communicate across languages, cultures, and diverse perspectives.

Make your impact visible

Whether you're building your brand, understanding your social value or communicating your impact, the starting point is the same:

What are you trying to achieve, what is happening now, and what could you do differently?

Janina Neumann Design helps you turn those questions into strategy, evidence and communication that you can act on.

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