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Tips for working across cultures

Working across cultures successfully is about being aware of your cultural lens. This means being aware that there are differences across cultures in the way that we communicate, evaluate, persuade, lead, decide, trust, disagree, and schedule (The Culture Map, Erin Meyer).  Here are 3 tips to help you work better across… Read More »Tips for working across cultures

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Branding across cultures

In order to create strong branding across cultures, it is important to understand and demonstrate the vision, message, and value of your brand.  Vision Did you have a vision for export when creating your logo design and building the foundations of your brand? If not, you may not have considered… Read More »Branding across cultures

The Bicultural Podcast logo, "It's the intention behind the use of the language'

Podcast interview with Nicole Hynek

Welcome to The Bicultural Podcast. I’m delighted to be joined by Nicole Hynek, Creative Director at Hynek Associates Limited. Janina Neumann (00:32):Hi Nicole, how are you? Nicole Hynek (00:34):Hi Janina. I’m really good thanks. How are you? Janina Neumann (00:37):I’m very well, thank you. I’m so pleased that you’re here and I’m… Read More »Podcast interview with Nicole Hynek

The Bicultural Podcast logo, "We are all citizens of this globe, we are also very different"

Podcast interview with Sari Vanska

Welcome to The Bicultural Podcast. I’m delighted to be joined by Sari Vanska, founder of Muutos. Janina Neumann (00:32):Hi, Sari. Lovely to have you here. How are you? Sari Vanska (00:35):Oh, hi Janina. I’m very good, thank you. It’s so exciting to be here with you. Janina Neumann (00:41):I’m really excited… Read More »Podcast interview with Sari Vanska

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Podcast interview with Kathryn Alevizos and Zanne Gaynor

Welcome to The Bicultural Podcast. I’m delighted to be joined by Kathryn Alevizos and Zanne Gaynor, founders of Acrobat-Global and authors of the ‘Is That Clear?’ book series. Janina Neumann (00:24): Kathryn, tell us a little bit about yourself. Kathryn Alevizos (00:39):Hi Janina, and thanks for having us. Well, my background is in ELT, so… Read More »Podcast interview with Kathryn Alevizos and Zanne Gaynor

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Podcast interview with Nadya Nicola

Welcome to The Bicultural Podcast. I’m delighted to be joined by Nadya Nicola, director of NNP Communications. Janina Neumann (00:30):Hi Nadya, how are you? Nadya Nicola (00:33):Hi, Janina. I’m well, thank you. How are you? Janina Neumann (00:36):I’m very well, thank you. It’s a pleasure to have you on my… Read More »Podcast interview with Nadya Nicola

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